"For what is a man profited if he shall gain the whole world and lose his own soul? or what shall a man give
in exchange for his soul?" Matthew 16:26

JESUS said, 'why call ye me "Lord, Lord' and do not the things which
I say? Whosoever cometh to me and heareth My sayings and doeth them
I will shew you to whom he is like. He is like a man which built an 
house and digged deep and laid the foundation on a rock; and when the
flood arose the stream beat vehemently upon that house, and could not
shake it; for it was founded upon a rock.But he that heareth and doeth
not is like that man that without a foundation built an house upon 
the earth; against which the stream did beat vehemently and immediately
it fell; and the ruin of that house was great." Luke 6:46-49